Growth + Impact
Fractional CMO
Marketing and Business Development for Service-Based Businesses
I’m here to save you from ‘random acts of marketing’
I’m Amanda Berlin. I work with B2B professional services firms like yours to activate exponential growth without wasting time and money on marketing trends that don’t work.
I take fractured marketing investments (think an agency that does ads, a social media person, a content marketing freelancer) and create opportunities for growth through STRATEGY and expertly guided implementation with less stress and resource strain.
Is a Fractional CMO for you?
Are you struggling to connect with the right people?
You or your sales team are not closing sales because the people landing in your pipeline are just not the right fit.
Are you not really clear on what is actually working?
There is no transparency in your marketing data because all your marketing activities are being handled by independent contractors or freelancers.
Are you eager to stand out in a crowded field?
Feeling like you're always playing catch up attempting to implement the latest marketing trend?
My Signature Process
Explore service options here
Profile
Investigate the current state of the business, marketing wins and challenges, and secure quick wins.
Envision
Determine goals and strategies and create comprehensive quarterly marketing plans.
Activate
Carry out high-impact campaigns while providing ongoing leadership and optimization for you and your team.
Unlock exponential growth through powerful marketing leadership.
What our clients are saying
Mina P.
Fractional COO
"I gained a lot of clarity on the messaging I wanted to use and what parts of my business I wanted to promote in the media. My messaging helps me to stand out and reflect the expertise I have."
Danielle H.
Fractional CFO
"I don't think I would be where I am today without Amanda. She helped me define what I want to do and gave me words to articulate our value, offers, and vision."
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