We all know guest posting is one of the best ways to get your point of view and your name out there. When you’re published, you have the opportunity to reach a whole new audience and you earn more credibility. If you do it right, you become a trusted authority, which is gold when it [...]
One way to maximize your guest posting efforts is by finding high-yield outlets. I think of high-yield outlets as fitting in one of two categories. They either go WIDE, they reach a LOT of people. Or they go DEEP, they reach a smaller but more specific subset of people who will deeply resonate with your [...]
I’ve written before on the task of finding outlets to write for in order to get your name out there. The art of guest posting puts you in front of your target audience offering excellent information that whets their appetite and leads them back to your website, hopefully wanting more. I have a couple more [...]
There is one thing you are not doing when you pitch a guest post that’s costing you the opportunity. Look, there are so many skills you need to master in order to run a successful business. And dusting off your megaphone and getting your name out there is one huge part of the gig. This [...]
What are you doing on social media? Does that question make you feel like you’ve just been discovered hiding in a kitchen cabinet? Embarrassed? Confused? At a loss to explain what you are really doing in there? Stalking exes? Watching what happens when a homeless man is given $100? Love/hating what a seemingly influential frenemy is [...]
It’s list-building 101. Right? But it’s not enough to feature your work just anywhere. Guest posting is an art. And finding the right outlets to pitch to feature your work is the key element of a successful guest post. Just like everything else, it’s all about creating relationships and making connections. First: what is guest [...]
