How to Start Pitching

Mainstream Print

Contributing to mainstream print is great for biz.

Here's why...

Mainstream magazine and newspaper contributions lend powerful credibility to your brand.

You can create long-term nourishing relationships with editors and sources.

Mainstream print can solidify your position as a sought-after expert in your field.

You have extensive opportunity to showcase your expertise and tell the story you want to tell.

Some Basic "Get-Started" Tips:

Figure out who covers which beat. Reporters and editors are entrenched in particular topics.
Become a trend forecaster. Lead time for magazines can be as long as six months.
Do your research, find sources, and present an idea that's thoughtful and robust.
Track the consumer calendar (holidays, yearly events, etc.) for shortcuts on coming up with ideas

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