What do you want people to know above all else about what you believe? It sounds like a question that would invite a soapbox. But there are a surprising number of situations that will call upon you to espouse your big belief or guiding philosophy. It happened to me in regular conversation with an interviewee [...]

How to Know Exactly What to Say in the Moment

Does the concept of “key messages” make you cringe? Like, you’re afraid you’ll be co-opted into the scions who operate only on rehearsed messages, never deviating and devoid of all original thought. Sounds like you might be fodder for a political operative who seizes on the fact that you’re saying the same thing over and [...]

How to Define Your Biz Epiphany (Ah-Ha Moment) Without Sounding Like a Flake

Your professional epiphany, when you came up with that idea, or figured out exactly what kind of service you were positioned or offer, is the moment everything changed for you. But, you might have tried a lot of things before you got there. I did. How do you talk about how [...]

By |2017-08-31T10:36:08-04:00March 2nd, 2016|Pitching, Writing|0 Comments

Ep 5: Answer “What do you do?” Differently

This question is thought of as a conversation starter, but it also stops a conversation before it starts. We all have an idea of what or who we THINK someone is based on a one-word response. We need to do better. We need more people talking more enthusiastically, more clearly, more compellingly, more interestingly, [...]

Top Three Pitching Myths

What happens to you when you hear the word: pitch. Stomach in knots? Cold sweat? Quivering hands? Could this because you have a misconception about what pitching entails and what it actually calls upon you to do? You might believe that you have to be the most notable expert in your field with a massive [...]

By |2015-09-08T17:07:07-04:00September 8th, 2015|Pitching, Writing|4 Comments